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How to reduce online shopping cart abandonment?

How to reduce online shopping cart abandonment?

All online retailers experience shopping cart abandonment. Do you understand why your shoppers who start the checkout process leave before completing it?   Here are 2 factors to consider: technical aspects & buyer purchase barriers 1. Technical aspects Your...
Customer Support is the New Marketing

Customer Support is the New Marketing

Social media platforms are here to stay and all businesses, especially online retailers, need to have a customer support structure in place to deal with incoming queries. Customer loyalty and customer support are more important than ever due to the new digital age....
Live chat channel: Research Findings

Live chat channel: Research Findings

30% of our new businesses in 2012 are availing the use of our web chat or live chat service. This increase is due to the recognition of the benefits of implementing this customer contact channel on our clients’ websites. Our own experience is availed by research...