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How to measure customer satisfaction?

How to measure customer satisfaction?

Customer-centric organizations measure customer satisfaction in order to improve service delivered and team performance. Arema Connect has been providing customer satisfaction surveying services for over 10 years. From our experience, we describe in this blog...
How is GDPR impacting Market Research?

How is GDPR impacting Market Research?

The General Data Protection Regulation (GDPR) had an impact on all sectors and businesses sizes. The regulation implemented on the 25th of May 2018 has changed the way in which many organization operate. Better measures are now in place to protect customers’...
Market Research and “Customer Science”

Market Research and “Customer Science”

Market research is essential for SME’s and MNC’s alike. The analysis of your customers is often a spur to spawn new ideas or the creation of new products/services. Market research eliminates a lot of ‘guess work’ and instead gives you concrete evidence in the form of...