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Silvia Planella – Business Information and Data Analyst

Having joined us in 2010, Silvia has been our Sales Developer and Marketing Manager. Currently she is our Business Information and Data Analyst.

Before joining Arema Connect, Silvia spent her time with companies like: Sony Computer, HP, Activision, Piriherbsan, OMC and Imago (2006-2010).

Silvia has also taught and lectured Digital Marketing courses at Colleges of Further Education (2014-2015). She has also collaborated and worked as a Research Support Officer at University College Cork (UCC) in Ireland for the S-HELP project.

A Graduate from the University of Barcelona, Silvia has an Honours Bachelor degree in Public Relations & Advertisement (2008), Multimedia Communication (2008), and Market Research (2009).

Recently, She obtained a Masters degree in e-Business from UCC (2013) and a Higher Diploma in Data Science and Analytics from Cork Institute of Technology (CIT) (2015).

Currently, she is a PhD candidate in Business Information Systems (UCC). Her research area is Social Media and Emergency Management.


Areas of interest:

Market Research